Metaforms raises $9 mn Series A to expand AI market research capabilities

Metaforms raises $9 mn Series A to expand AI market research capabilities

Metaforms’ AI agents automate survey programming and data processing, enabling top global research agencies to scale efficiently. 

B2B AI market research startup Metaform has raised $9 million in Series A funding led by Peak XV Partners (formerly Sequoia India), with participation from Nexus Venture Partners and Together Fund.

The funding will primarily fuel Metaforms’ aggressive hiring plans in India, with the company set to triple its Bengaluru-based engineering and AI research teams, expand into new workflows like report generation and voice-based research, and deepen integrations with tools like Decipher, SPSS, and Confirmit.

“We’re thrilled to partner with Akshat and Arjun as they reimagine what a market research agency could look like in an AI-first world. Metaforms is scaling rapidly by enabling some of the largest research agencies globally to automate workflows such as survey programming and data processing through their suite of AI agents,” said Shailendra Singh, MD, Peak XV Partners.

AI agents automate survey programming and data processing

Founded in 2022 by Akshat Tyagi and Arjun S, Metaforms AI agents automate survey programming, data processing, and vendor coordination, enabling agencies to handle exponentially more projects while maintaining quality.

Since launching commercially just six months ago, Metaforms has signed four of the world’s top twenty research agencies, including Strat7, and serves Fortune 500 companies.

The platform now processes over 1,000 surveys per month and has achieved a 100% customer expansion rate, according to the company.

Future roadmap includes voice research and report automation

Metaforms plans to continue expanding the breadth of its agent capabilities. Voice research, automated report generation, and expanded language support are all on the roadmap, with the long-term vision to process over 100,000 surveys per year.

“When research agencies grow, better business decisions get made,” said Akshat Tyagi, co-founder and CEO of Metaforms. “We’re not here to replace the humans in the loop. We’re here to give them leverage.”

“Metaforms is a breakout example of the India-to-global play in AI,” said Manav Garg, Co-founder and Managing Partner at Together Fund. “They’re not just automating tasks — they’re rebuilding research infrastructure for the modern era.”

Published on July 31, 2025

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