Sime Motors is kicking off the new year with the Sime Motors AutoArena event, happening next weekend, January 10 to 12. This is the first automotive event being held right inside the stadium itself, with cars being lined up all around the outer running track, so it’s certainly a unique venue.
The sports arena will play host to the entire range of automotive brands the conglomerate represents, including BMW, MINI, BMW Motorrad, BYD, Ford, Hyundai, Jaguar, Land Rover and Volvo. Auto Selection will also be present with a wide array of its pre-owned cars.
Numerous exclusive promotions are promised for the event – including personalised offers for each brand – as are test drives of the vehicles. Also available are various activities and a merchandise display, with Sime Motors expecting to attract thousands of visitors from the region.
“Sime Motors AutoArena signifies our commitment to delivering unforgettable experiences to our customers,”
said Sime Motors managing director of Southeast Asia Jeffrey Gan. “We’ve evolved from showroom events
to outdoor carparks and air bases, and now, taking over the National Stadium Bukit Jalil. This serves as a
testament to our growth and unwavering passion for engaging and connecting with our customers through
innovative ways.”
To recap, the Sime Motors AutoArena is happening at Stadium Bukit Jalil next weekend, January 10 to 12, 2025 from 9am to 7pm. Visit the official Sime Motors website for more information.
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